Take advantage of EVERY opportunity possible to engage people in your stores.
This firm wants you to smile when you look at their bar code designs. Is that too much to ask?
Are there any retailers or brands which are truly focused on finding ways to make shoppers happy? Or do they just want your money?
A prostitute just wants your money. A spouse wants a relationship. Which one best describes retail relationships with your shoppers?
Leave no square inch unturned.
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